diff --git a/app/pages/bookings/index.vue b/app/pages/bookings/index.vue
index 3078ad6..3249b09 100644
--- a/app/pages/bookings/index.vue
+++ b/app/pages/bookings/index.vue
@@ -302,6 +302,15 @@
                   icon="i-lucide-receipt"
                   size="sm"
                 />
+                <UButton
+                  label="Transfer"
+                  color="neutral"
+                  variant="outline"
+                  icon="i-lucide-send"
+                  size="sm"
+                  :disabled="!hasTransferTargets(row.original)"
+                  @click="openTransferEditor(row.original)"
+                />
                 <UButton
                   v-if="row.original.status === 'confirmed'"
                   label="Unconfirm"
@@ -371,12 +380,62 @@
           </div>
         </template>
       </UModal>
+
+      <UModal
+        v-model:open="transferModalOpen"
+        title="Transfer Booking"
+        description="Assign this booking to another PIC."
+      >
+        <template #body>
+          <div class="space-y-4">
+            <div v-if="transferringBooking" class="rounded-lg border border-default bg-muted/20 px-3 py-2">
+              <p class="text-sm font-medium text-highlighted">
+                {{ transferringBooking.customerName }}
+              </p>
+              <p class="text-xs text-muted">
+                Current PIC: {{ transferringBooking.personInChargeName }}
+              </p>
+            </div>
+
+            <UFormField name="personInChargeId" label="New PIC">
+              <USelect
+                v-model="transferForm.personInChargeId"
+                :items="transferPersonInChargeItems"
+                :disabled="savingTransfer || !transferPersonInChargeItems.length"
+                class="w-full"
+              />
+            </UFormField>
+          </div>
+        </template>
+
+        <template #footer>
+          <div class="flex w-full flex-col-reverse gap-2 sm:flex-row sm:justify-end">
+            <UButton
+              label="Cancel"
+              color="neutral"
+              variant="ghost"
+              class="justify-center"
+              :disabled="savingTransfer"
+              @click="closeTransferEditor"
+            />
+            <UButton
+              label="Transfer Booking"
+              icon="i-lucide-send"
+              class="justify-center"
+              :loading="savingTransfer"
+              :disabled="!transferForm.personInChargeId"
+              @click="saveTransfer"
+            />
+          </div>
+        </template>
+      </UModal>
     </div>
   </UContainer>
 </template>
 
 <script lang="ts" setup>
-import type { BookingCapacitySettings, BookingInventorySummary, CancelBookingConfirmationResponse, PublicBooking } from '~~/shared/booking'
+import type { PublicContact } from '~~/shared/auth'
+import type { BookingCapacitySettings, BookingInventorySummary, CancelBookingConfirmationResponse, PublicBooking, TransferBookingPicResponse } from '~~/shared/booking'
 
 import {
   formatBookingCurrency,
@@ -395,12 +454,17 @@ const apiClient = useApiClient()
 const auth = useAuth()
 
 const bookings = ref<PublicBooking[]>([])
+const contacts = ref<PublicContact[]>([])
 const loadingBookings = ref(false)
+const loadingContacts = ref(false)
 const savingCapacity = ref(false)
 const savingRemark = ref(false)
+const savingTransfer = ref(false)
 const cancellingBookingId = ref<string | null>(null)
 const remarkModalOpen = ref(false)
+const transferModalOpen = ref(false)
 const editingBooking = ref<PublicBooking | null>(null)
+const transferringBooking = ref<PublicBooking | null>(null)
 const searchQuery = ref('')
 const settings = reactive<BookingCapacitySettings>({
   totalSeats: null,
@@ -418,6 +482,9 @@ const capacityForm = reactive({
 const remarkForm = reactive({
   remark: ''
 })
+const transferForm = reactive({
+  personInChargeId: ''
+})
 const remarkLimit = 1000
 
 const columns = [
@@ -481,7 +548,21 @@ const confirmedCount = computed(() => {
   return bookings.value.filter((booking) => booking.status === 'confirmed').length
 })
 
-await refreshBookings()
+const transferPersonInChargeItems = computed(() => {
+  const currentPicId = transferringBooking.value?.personInChargeId
+
+  return contacts.value
+    .filter((contact) => contact.id !== currentPicId)
+    .map((contact) => ({
+      label: contact.fullName,
+      value: contact.id
+    }))
+})
+
+await Promise.all([
+  refreshBookings(),
+  refreshContacts()
+])
 
 function ticketLabel(booking: PublicBooking) {
   return booking.ticketLabel || booking.ticketType.toUpperCase()
@@ -540,6 +621,10 @@ function replaceBooking(updatedBooking: PublicBooking) {
   bookings.value.splice(index, 1, updatedBooking)
 }
 
+function removeBooking(bookingId: string) {
+  bookings.value = bookings.value.filter((booking) => booking.id !== bookingId)
+}
+
 function applyCancelledConfirmationToSummary(booking: PublicBooking) {
   summary.soldSeats = Math.max(summary.soldSeats - booking.seatCount, 0)
   summary.pendingSeats += booking.seatCount
@@ -562,6 +647,28 @@ function closeRemarkEditor() {
   remarkForm.remark = ''
 }
 
+function hasTransferTargets(booking: PublicBooking) {
+  return contacts.value.some((contact) => contact.id !== booking.personInChargeId)
+}
+
+function openTransferEditor(booking: PublicBooking) {
+  const nextTarget = contacts.value.find((contact) => contact.id !== booking.personInChargeId)
+
+  transferringBooking.value = booking
+  transferForm.personInChargeId = nextTarget?.id ?? ''
+  transferModalOpen.value = true
+}
+
+function closeTransferEditor() {
+  if (savingTransfer.value) {
+    return
+  }
+
+  transferModalOpen.value = false
+  transferringBooking.value = null
+  transferForm.personInChargeId = ''
+}
+
 async function refreshBookings() {
   if (loadingBookings.value) {
     return
@@ -591,6 +698,28 @@ async function refreshBookings() {
   }
 }
 
+async function refreshContacts() {
+  if (loadingContacts.value) {
+    return
+  }
+
+  loadingContacts.value = true
+
+  try {
+    const response = await apiClient<{ contacts: PublicContact[] }>('/api/public/contacts')
+    contacts.value = response.contacts
+  } catch (error: any) {
+    toast.add({
+      title: 'Unable to load PIC list',
+      description: getErrorMessage(error, 'The PIC transfer list could not be loaded.'),
+      color: 'error',
+      icon: 'i-lucide-circle-alert'
+    })
+  } finally {
+    loadingContacts.value = false
+  }
+}
+
 async function saveCapacity(event: Event) {
   event.preventDefault()
 
@@ -669,6 +798,54 @@ async function saveRemark() {
   }
 }
 
+async function saveTransfer() {
+  const booking = transferringBooking.value
+  const nextPersonInChargeId = transferForm.personInChargeId
+
+  if (!booking || !nextPersonInChargeId || savingTransfer.value) {
+    return
+  }
+
+  savingTransfer.value = true
+
+  try {
+    const response = await apiClient<TransferBookingPicResponse>(`/api/bookings/${booking.id}/pic`, {
+      method: 'PATCH',
+      body: {
+        personInChargeId: nextPersonInChargeId
+      }
+    })
+
+    const nextPicName = response.booking.personInChargeName || 'the selected PIC'
+
+    if (auth.isSuperAdmin.value || response.booking.personInChargeId === auth.user.value?.id) {
+      replaceBooking(response.booking)
+    } else {
+      removeBooking(response.booking.id)
+    }
+
+    transferModalOpen.value = false
+    transferringBooking.value = null
+    transferForm.personInChargeId = ''
+
+    toast.add({
+      title: 'Booking transferred',
+      description: `${booking.customerName} is now assigned to ${nextPicName}.`,
+      color: 'success',
+      icon: 'i-lucide-check-circle-2'
+    })
+  } catch (error: any) {
+    toast.add({
+      title: 'Transfer failed',
+      description: getErrorMessage(error, 'Unable to transfer this booking.'),
+      color: 'error',
+      icon: 'i-lucide-circle-alert'
+    })
+  } finally {
+    savingTransfer.value = false
+  }
+}
+
 async function cancelBookingConfirmation(booking: PublicBooking) {
   if (booking.status !== 'confirmed' || cancellingBookingId.value) {
     return
diff --git a/server/api/bookings/[id]/pic.patch.ts b/server/api/bookings/[id]/pic.patch.ts
new file mode 100644
index 0000000..ae2928f
--- /dev/null
+++ b/server/api/bookings/[id]/pic.patch.ts
@@ -0,0 +1,36 @@
+import type { TransferBookingPicResponse } from '~~/shared/booking'
+
+import { requireAuth } from '../../../utils/auth'
+import { updateBookingPersonInCharge } from '../../../utils/booking-repository'
+import { parseBookingPicTransferInput } from '../../../utils/bookings'
+import { getRequiredRouteParam, httpError } from '../../../utils/http'
+import { getPublicContactById } from '../../../utils/user-repository'
+
+export default defineEventHandler(async (event): Promise<TransferBookingPicResponse> => {
+  const auth = await requireAuth(event)
+  const bookingId = getRequiredRouteParam(event, 'id', 'Booking ID')
+  const body = await readBody<{
+    personInChargeId?: string | null
+  }>(event)
+
+  const input = parseBookingPicTransferInput(body)
+  const nextPersonInCharge = await getPublicContactById(input.personInChargeId)
+
+  if (!nextPersonInCharge) {
+    httpError(404, 'Selected person in charge is not available')
+  }
+
+  const booking = await updateBookingPersonInCharge({
+    bookingId,
+    nextPersonInChargeId: nextPersonInCharge.id,
+    currentPersonInChargeId: auth.user.role === 'super_admin' ? undefined : auth.user.id
+  })
+
+  if (!booking) {
+    httpError(404, 'Booking not found')
+  }
+
+  return {
+    booking
+  }
+})
diff --git a/server/utils/booking-repository.ts b/server/utils/booking-repository.ts
index 3b10b15..70e44b0 100644
--- a/server/utils/booking-repository.ts
+++ b/server/utils/booking-repository.ts
@@ -637,6 +637,50 @@ export async function updateBookingRemark(input: {
   return rows[0] ? mapBooking(rows[0]) : null
 }
 
+export async function updateBookingPersonInCharge(input: {
+  bookingId: string
+  currentPersonInChargeId?: string
+  nextPersonInChargeId: string
+}): Promise<PublicBooking | null> {
+  await ensureDatabaseReady()
+  const sql = getSqlClient()
+
+  const rows = input.currentPersonInChargeId
+    ? await sql<DbBookingRow[]>`
+      with updated_booking as (
+        update bookings
+        set
+          person_in_charge_id = ${input.nextPersonInChargeId},
+          updated_at = now()
+        where id = ${input.bookingId}
+          and person_in_charge_id = ${input.currentPersonInChargeId}
+        returning *
+      )
+      select ${bookingSelectColumns(sql)}
+      from updated_booking as bookings
+      ${bookingJoins(sql)}
+      where dinner_events.is_active = true
+      limit 1
+    `
+    : await sql<DbBookingRow[]>`
+      with updated_booking as (
+        update bookings
+        set
+          person_in_charge_id = ${input.nextPersonInChargeId},
+          updated_at = now()
+        where id = ${input.bookingId}
+        returning *
+      )
+      select ${bookingSelectColumns(sql)}
+      from updated_booking as bookings
+      ${bookingJoins(sql)}
+      where dinner_events.is_active = true
+      limit 1
+    `
+
+  return rows[0] ? mapBooking(rows[0]) : null
+}
+
 export async function listBookingSeats(bookingId: string): Promise<PublicBookingSeat[]> {
   await ensureDatabaseReady()
   const sql = getSqlClient()
diff --git a/server/utils/bookings.ts b/server/utils/bookings.ts
index a7f0e4e..32e06a7 100644
--- a/server/utils/bookings.ts
+++ b/server/utils/bookings.ts
@@ -51,6 +51,20 @@ export function parseBookingRemarkInput(body: {
   }
 }
 
+export function parseBookingPicTransferInput(body: {
+  personInChargeId?: string | null
+}) {
+  const personInChargeId = typeof body.personInChargeId === 'string'
+    ? body.personInChargeId.trim()
+    : ''
+
+  assertBadRequest(personInChargeId, 'Person in charge is required')
+
+  return {
+    personInChargeId
+  }
+}
+
 export function buildBookingMessage(booking: PublicBooking, confirmationUrl: string) {
   return [
     `I'd like to book tickets for the ${booking.event.title}.`,
diff --git a/shared/booking.ts b/shared/booking.ts
index 44b79a1..b304def 100644
--- a/shared/booking.ts
+++ b/shared/booking.ts
@@ -150,6 +150,10 @@ export interface CancelBookingConfirmationResponse {
   alreadyPending: boolean
 }
 
+export interface TransferBookingPicResponse {
+  booking: PublicBooking
+}
+
 export function isBookingStatus(value: string | null | undefined): value is BookingStatus {
   return value === 'pending' || value === 'confirmed'
 }